SEO

Local SEO is a digital marketing approach focused on optimizing your business’s online presence to attract more customers from relevant local searches. According to Google, 46% of all searches have a local intent, and businesses that invest in local SEO strategies can significantly increase their foot traffic, leads, and conversions. What is Local SEO? Local […]

Google has rolled out an exciting update to its recently launched 24-hour data view in Search Console: users can now export hourly performance data.  This enhancement, based on user feedback, empowers website owners and SEO professionals with faster and more actionable insights. What’s New? The 24-hour data view, first introduced in December, has been upgraded

ChatGPT is a multi-functional assistant that can amplify your SEO efforts—if used correctly- from brainstorming keywords to generating schema markup. It’s essential to remember that.  ChatGPT is a tool with limitations; the quality of its output depends heavily on the clarity and specificity of your input.  In this blog, I’ll walk you through how I’ve

Getting your website fully optimized for search engines is essential to achieving higher rankings and driving organic traffic. A solid understanding of crawling and indexing lays the foundation for a successful SEO strategy.  This guide will explore mastering these processes, ensuring your website is primed for search engine visibility. What is Crawling? Crawling is the

Googlebot plays a vital role in determining whether your webpage appears in search results. It’s not enough that your webpage looks perfect in your browser—you must ensure Googlebot can access and understand the content properly.  In this post, we’ll explore crawling, how it works, and how to verify if Googlebot is crawling your whole page.

Meta Titles play a crucial role in search engine optimization (SEO). They are an essential ranking factor and serve as the first impression your website gives potential customers in search results.  Having worked with a moving company franchise website covering more than 40 locations in North America, I’ve seen firsthand how well-crafted meta titles can

Indexing in SEO refers to the process by which search engines store and organize web pages in their database. It’s crucial for visibility in search results, as non-indexed pages won’t appear when users search for relevant topics. How the Indexing Process Works Google prioritizes mobile-first indexing, which means it primarily uses the mobile version of

Search Engine Optimization (SEO) is a structured process to improve your website’s visibility on search engines like Google. Here are the five main steps that form the backbone of a successful SEO strategy: Let’s dive into each step in detail. Keyword Research Keyword research can make or break your website’s SEO efforts. Keywords are the

As a moving company owner, optimizing your website for search engines is crucial for attracting new customers and growing your business. Effective keyword research forms the foundation of any successful SEO strategy. By targeting the right keywords, you can improve your website’s visibility in search results and drive more organic traffic. Let’s explore some key

When it comes to organic marketing, you need a website. The website is like your online business card. If a user sees your website, he or she should know what you do and how to contact you. Also, search engine crawlers should be able to discover, crawl, and index your website so that they know